Helping to identify your real world, daily problems, for us every problem is a chance for us to improve. Here, Alastair talks about how he looks to incorporate these improvements across our range, ensuring innovation comes as standard.


Q. Constant innovation is one of Sterling’s core values, how do you make sure this is incorporated into your work?

A. I try and look at things different to how they have already been viewed, taking into consideration the design for manufacture process and most importantly the end user.


Q. So, you’re looking to improve Sterling’s products all the time, how do you ensure you get the feedback that you need?

A. Working closely with Sales I make sure the customer is happy with the product and any feedback is crucial to moving forward with designs.


Q. What do you enjoy the most about working at Sterling?

A. I enjoy being able to go onto the workshop floor and work with the lads to produce Sterling’s products


Q. Which project do you consider your most successful?

A. Designing and project managing the production of our 44 tonne 3-axle step frame trailer prototype.


Q. Tell us one random thing about yourself!

A. Favorite program is police interceptors


Check out our other Q&A’s!

  1. Phil Hunwick
  2. Grant Owen
  3. Rory James
  4. Kelvin Carruth
  5. Cindy Culmer
Posted on: 05 - 12 - 2017

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